Search + kin.
Two English words, one job: getting your clients’ sites found, and looking after them.
Search
the searchThe job. Being found on Google and, these days, in AI answers.
Kin
your own, familyThe ones you look after. The sites an agency follows, maintains and helps grow.
searkin
your sites’ familyAll of the agency’s sites, under one roof, client after client.
Searkin sounds like searching, always looking.
That’s what it does: it never stops watching over the sites in its care.
Why the name works
- It says the job
- “Search” is enough to place the product: SEO, without jargon or acronyms.
- It says the relationship
- An agency doesn’t manage “accounts”. It looks after websites, and that’s what “kin” is about.
- It says the rhythm
- “Searching”: continuous monitoring, every week, rather than an audit done once and forgotten.
- It sticks
- Seven letters, two syllables, no hyphen. It works just as well in French as in English.